Market Access, Company Establishments and Business Operations in China
China remains one of the world’s fastest growing economies and rapidly developing B2C and B2B markets. Many SMEs have realized the growth potential and wish to sell their products or services on the Chinese market. But selling in China is not a simple matter and requires real market insights and cooperating with people on the ground who can offer expert advice, support and guide you in the right direction.
About Us
China-direct.biz is a business advisory & service firm in Shanghai that offers practical advice and support to mostly Scandinavian companies with their market access, company establishments and business operations in China.
-
When supporting companies in China, we understand that the key to our clients’ success is not alone to understand our own business. It is to understand yours.
-
Working with us means entering into a partnership in which we will not only give you advice but also give you our opinion.
-
We are connected to a specialist network within Legal, Accounting, Trading, Market Research, HR and SoMe Marketing that we access for additional expert support.
Our Team
Doing business in China is all about people, the people that work for you and with you. Our partner team has a strong business & legal background combined with many years of experience in advising and assisting foreign-invested companies in China.
-
Noam is from Copenhagen, Denmark and has lived in China since 2005. He has a M.Sc. International Business from Copenhagen Business School.
-
Former Head of Sales & Marketing at the Nordic Industrial Park in Ningbo and Commercial Adviser at the Trade Council, Royal Danish Consulate General in Shanghai.
-
Strong hands-on experience with the most critical success factors of doing business in China including market entry, company set-up and operations.
Noam David Stern,
Founding Partner
-
Daisy has a Master of Law (LLM) from Durham University, UK, holds the PRC Bar Certificate and a business degree from New Zealand.
-
Former Senior Associate at a Swiss law firm, Senior Legal Consultant at a US fortune 500 FMCG company, and Legal Counsel at multinational corporate service firm.
-
Solid know-how and experience with legal advice and support about China FDI, company set-up, contract negotiations, commercial transactions, employment termination, contract reviewing & drafting in Chinese and English.
Daisy Du, Partner
-
Ellie has a Master of Law (LLM) from Nanjing University, China, holds the PRC Bar Certificate and has a PRC License to practise law.
-
Former Legal Manager at a global French high fashion house and Legal Manager at an international Danish jewellery company. Today, Lawyer at local law firm.
-
Great expertise in providing legal advice and service to foreign-invested enterprises such as company set-up, labour dispute resolution, contract review and drafting.
Ellie Zhang, Partner
-
Ian has a Master of Law (LLM) from Nanjing University, China, holds the PRC Bar Certificate and has a PRC License to practise law.
-
Former government officer at the Shanghai Administration of Industry & Commerce (AIC) and the Shanghai Food & Drug Administration (CFDA). Today, Partner at local law firm.
-
Great expertise in dispute resolution, anti-competition law, Intellectual property law, food and drug law, advertising law and administrative law enforcement.
Ian Cheng, Partner
Our Services
Our business advisory & services are based on international business understanding and practices. We offer practical and well-proven solutions to everyday challenges.
ADVISORY SERVICES
-
China Appraisal: Business and legal expert advice on the most critical success factors of doing business in China from planning to execution i.e. company set-up, hiring & firing, IPR protection, accounting & reporting, VAT invoicing, profit repatriation, export VAT refund, e-commerce and SoMe marketing.
-
Project Management: Support on the ground during pre-investment, company set-up, start-up, interim period or specific business project.
LEGAL SERVICES
-
Company Formation (WFOE and JV): Manage company set-up including investment advice, legal contracts, HK holding company, Chinese company name, lease agreement, business license, VAT taxpayer registration, employment registration and import-export license.
-
IPR Protection (Patent, Trademark and Copyright): Conduct research, evaluate, give advice, file application and handle registration.
-
Contract Reviewing & Drafting: Check, revise and draft contracts such as supplier / distribution / agent / employment / JV / shareholder / share transfer / non-disclosure / leasing agreements in English and Chinese.
-
Labour Dispute Settlement: Act as intermediary in settling employment issues and terminations.
-
Contract Negotiations: Provide business and legal advice and support before and during talks in China to secure best legal and commercial terms & conditions.
SALES & MARKETING SERVICES
-
Go-to-Market Research: Analyse market opportunities, entry requirements and other critical success factors when doing business in China.
-
Partner Search: Search for, identify and nominate potential importers, distributors, agents or suppliers.
-
Trading: Facilitate import-export of goods including payments, customs clearance and logistics.
-
Background Check: Conduct background checks on existing or potential cooperation partners including suppliers, customers and distributors in China.
-
Copy-writing: Create original text in Chinese & English for marketing purposes including Chinese company (brand) names.
ACCOUNTING SERVICES
-
Accounting & Reporting: Carry out daily bookkeeping, prepare and file financial reports, handle tax filings and payments and coordinate annual audit.
-
Payroll: Calculate and pay salary, social insurance, housing fund, individual income tax
Track Record
We have great expertise and experience from working with companies in the wind power, maritime, automotive, construction, design and F&B industries and from our own work in Fast Moving Consumer Goods (personal & health care products), Retail (fashion & jewelry), Corporate Services and Commercial Real Estate (industrial & offices).
References: Bloomingville, Boxon, DCBF, DOG Copenhagen, EF Consult, Gran Living, House Doctor, PTL Group, Rosan Bosch Studio, Erhvervshus Midtjylland, Erhvervshus Hovedstaden, VIA University College, WOCA Denmark, Yaxell Europe, Ølbrygging